JULY 2 – #28 Strawberry Toothpaste? Let’s Talk About It

Dental content doesn’t need to be dry. Today’s post from TheBentistofficial is equal parts playful and informative—and it marks his first of two appearances in this month’s Top 30. His strength? Using entertainment to deliver actual patient education.

#28 — “Your dentist wants you to know”

Posted by: TheBentistofficial

Platform: Facebook

Post Date: June 24

Views: 7.5K | Likes: 213 | Comments: 8 | Shares: 5

How did they do it?

This was a classic reaction format: the top half of the screen shows TheBentistofficial, reacting in real-time with facial expressions and commentary, while the bottom half plays a video of someone making DIY strawberry-flavored toothpaste. The background music is light and cartoony, and the pacing is fast but not rushed.

Why it worked:

• It used a popular visual format—reaction split screen

• The humor was smart, not snarky

• It embedded actual dental facts about whitening and toothpaste ingredients

• Most importantly, it balanced light-hearted critique with professional credibility

How you can do it too.

Reaction videos are one of the easiest and most engaging formats to make—and a great way to correct misinformation while showing personality.

Gear & Setup:

• Use your smartphone or laptop camera

• Record yourself watching a video with Screen Record (on iPhone or Android) or tools like OBS Studio (desktop)

• Use split-screen layout tools like CapCut, InShot, or TikTok’s Duet/React feature

Content Strategy:

• Choose a trending or oddball dental video (DIY whitening, floss hacks, etc.)

• Hit record while watching it, reacting naturally

• Add voiceover reactions or talk during playback to keep it conversational

• Keep it under 45 seconds

• Add light music to match tone (something cartoony or cheeky)

Pro Tip: End your video with a quick “Here’s the real deal…” moment to provide clarity or advice—this builds authority and approachability.

When done right, this format builds trust without sounding preachy—and makes you the expert people actually want to hear from.

How this grows your practice.

Reaction videos like this strike the perfect balance between education and entertainment. By responding to trending dental myths or viral DIYs, you position yourself as the go-to voice patients trust—and enjoy. This builds long-term credibility while drawing short-term engagement.

• Establishes clinical authority in a fun, accessible way

• Increases shareability by joining conversations your audience is already having

• Attracts younger, digital-native patients who value authentic expertise

• Encourages dialogue—viewers may comment or DM with their own questions

When you consistently show up as the expert who keeps it real, patients remember you. This kind of post doesn’t just go viral—it earns trust, boosts brand recognition, and turns casual viewers into confident new patients.

Stay tuned—our countdown continues!
We’ll be back in the next issue with another viral dental video that’s making waves and showing real results. See you then.